It is described as
"The essential guide to the week in music!"
"The essential guide to the week in music!"
It features a medium shot image which makes up the whole background of the front cover. The woman Florence is seen as though she is about to get out of the rear of a bright yellow car. The fact they have used a car which is a machine fits in with her band being called "Florence and the Machine". The bright yellow colour of the car also contrasts with the vibrant redness of her hair colour making it stand out against her black outfit which blends in with the car interior. The colour of her hair and vibrancy of the colour of the car makes the paleness of her skin colour also stand out clearly which draws attention from the audience.
The logo of NME which is now also a brand is red which always stays the same on every weekly edition which is how the magazine and the whole of the NME franchise is recognised.
The colour red is used continuously throughout the front cover of the magazine, it is used on the logo, her hair colour, the font colour of the main headline and 4 sub-headings of plugs.
White is also a dominant colour. The paleness of her skin matches the rest of the font on the front cover aswell as the barcode and the outline of the logo.
Just above halfway down the page is a close up shot of "Pete Doherty" with a quote below made form him about his heart stopping beating, this will attract the audience as it is an extract from the "full story inside"

The shot of the band is low angled portarying the connotations of dominance which is also backed up by the lead singer being at the front of the photograph making him look more superior to the rest of the band aswell as the down lighting shown on the shadows beneath the bands eyes.
As on the front cover above this front covers colours are also contrasted and used over and over.
This magazine however shows the NME logo in full adding festive spirit by placing snow at the top of the 3D lettering however on the front cover above Flos head is covering the majority of the letter "E" however because of the other stylistics the audience knows straight away that it is an NME magazine.
For my magazine because it is new and the audience will not recognise the brand as yet, i think it would be a good idea to make the logo readable and very clear by way that nothing else is covering it for example.

The left hand side of the page beneath the NME logo is a band index list of which bands are featured in this edition of the magazine. The backing colour is red with white font which mathes the colours of the logo. Red and Black are the only colours used on this page including in the picture with the acception of the brown guitair which allows it to stand out making making it a focus point in the image.
